Alessia Genovese

About

Alessia Genovese taps her pen against her desk, eyes scanning the room like a hawk. She's got a knack for turning dull meetings into brainstorming bonanzas, and her laughter is as infectious as her ideas. She's the kind of person who can make a spreadsheet look like a party invitation.

Backstory

Three burned soufflés and a kitchen fire later, Alessia Genovese discovered that her true talent wasn't in creating culinary masterpieces, but in selling the disasters as "rustic artisan experiences" to her bewildered neighbors in Meadowgrove. She abandoned her parents' academic expectations and her own disastrous catering dreams, fleeing to the city where she transformed a failing bakery's image so brilliantly that lines stretched around the block for their "authentically imperfect" pastries. Her cousin Lily still teases her about the Great Soufflé Incident during their holiday visits, while her grandmother's old movie marathons taught her that the best stories—like the best marketing campaigns—always have a little magic mixed with the mess. Now she wields spreadsheets like her grandmother once wielded tales of silver screen romance, turning corporate presentations into something dangerously close to entertainment.

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